When you are involved in a business, whether it is or not your business, must  offer the best to everyone we interact with, regardless they are customers, suppliers, competitors etc.

Every day, you should do your research and be prepared to do step ahead of the competition, but you should not stop here, choose to go ahead and add value to your clients and they will be happy. As we have reached 2 key points : customers and happiness, today I read the article “50 helpful tips about business” on manager.ro and I had extracted from there the 10 interesting things about the importance of happy customers:

1. Your customer, your master

“There is only one boss:  your client. He can fire everyone in your company, from the president to the lowest employee, if he would spend the money elsewhere “, Sam Walton, founder of Walmart

2. Let them create you products

“Who decides how Windows will look like? Customers who
are buying it “, Bill Gates, founder of Microsoft

3. OR do not let them create your products

“You can not ask customers what they want. Until you build that “something”, they will want something else “, Steve Jobs, founder of Apple

4. Talk to your customers

“The more you talk with the customers, the more you will determine what you have to do in the future”, John Russell, president of Harley Davidson

5. Learn from your customers

“Statistics show that when customers complain, entrepreneurs should be happy. A customer who complains about something represents a huge opportunity for business, “Zig Ziglar, Zig Ziglar Corporation founder

6. Happy customers are the most valuable marketing tool

“If you manage to build a great experience, customers will speak between them. Verbal information is very strong, “Jeff Bezos, founder of Amazon

7. A customer service works non stop

 “Customer service is an activity that never ends,” Leon Gorman,

8. Show respect and love for your customers

“If you don’t genuinely like your customers, chances are they won’t buy.” – Thomas Watson, Former CEO of IBM

“It’s all about respect. If you respect the customer as a human being and respect their right to be treated honestly, everything becomes easier ” Doug Smith

9. Focus on keeping customers

Every client you keep, is one less that you need to find.”  Nigel Sanders

10. The customer is always right

Weither he is right or wrong, the customer is always right”, Marshall Field and Company founder, Marshall Feed


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